Last-Minute Change

On Saturday, April 16, 2011, North Carolina was hit by more than two dozen tornadoes, leaving horrific paths of destruction and death in their wake. The chili cookoff and car show slid to Sunday, April 17, avoiding rain and very high winds in downtown Asheboro. We used mass media and social networking sites to get the word out about the date change. We enjoyed clear skies, gentle breezes and 70+ degree temperatures.



What's Going On?

Golden Corral and the Randolph Heritage Conservancy are joining forces for a street rod car show and a chili cookoff in Bicentennial Park in downtown Asheboro.... Deadline to enter as a chili cook is April 10, 2011.

Wednesday, March 9, 2011

Our New Logo - has a flame....

Asheboro graphic designer Bill Lunsford created our logo last year - Mr. Chili. Well this year, it seems that Mr. Chili has been hanging around downtown Asheboro and has found romance. We love our new logo and we'll have plenty of big T-shirts for you to buy!